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Lintel Studio

Why your website matters

Customers decide quickly, and more often than not they decide online. Here is what the research says about how people choose a business today.

84%

of consumers searched for a local business in the last three months.

73%

of local searches start on a mobile phone.

75%

of people decide which business to use within 30 minutes of searching.

53%

of mobile visitors leave if a page takes more than three seconds to load.

0.05s

is how long people take to form a first impression of a web page.

32%

of UK businesses still have no website, leaving room for those that do it well.

72%

of people look at three or fewer businesses before choosing one.

Sources: BrightLocal Consumer Search Behavior survey 2026, US consumers (84%, 73%, 75%, 72%); UK Government, UK Business Data Survey 2024 (32%); Google, 2016 (53%); Lindgaard et al., Carleton University, 2006 (0.05s).

What one extra customer is worth

A website pays for itself when it brings in enough extra work. Put in your own figures for a rough illustration.

Extra revenue in a year

£15,000

Time for the website to pay for itself

About 2 months

An illustration only, not a forecast or a promise. Results depend on your market, your prices and how you follow up enquiries.

What makes the difference

Most visitors compare a handful of businesses and decide fast. The websites that win make four things easy.

Clear information

What you do, where you work and roughly what it costs, without making people hunt for it.

Proof of quality

Real photos of real work and genuine reviews, presented so they're seen.

Speed on a phone

Most searches start on mobile, so the site has to load fast and read well on a small screen.

An obvious next step

Tap to call, book online or send a short enquiry, from every page.

See how your website measures up.

We'll review your current site for free and tell you what's costing you enquiries.